Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.

MINI-Minor – the new mini MINI

The Mini Spiritual Concept from the Rover years I guess you need to be old enough to remember the Morris Mini Minor to make any sense of the headline. When the Mini was launched in 1959 you could have it in two versions – the Morris Mini Minor or the Austin Seven. Which was not at all unusual in the old days of BMC/BL/British Leyland.

New Kia VR7 models for 2014

Kia Kia has launched VR7 Picanto, Rio and Cee’d special edition models, which provide more equipment than entry-level versions, for a small increase in price. All VR7 special edition cars come with air-conditioning, Bluetooth connectivity, electrically adjustable heated door mirrors and leather steering wheel and gearknob trims. Exterior features include alloy wheels and reversing sensors.